Developing Real Followers on Instagram
We’ve been talking lately about how exactly to boost your business marketing with Instagram. Unlike what many people still believe, Instagram isn’t only a fun app where one can post food, holiday and family pics.
Instagram has turned into a powerful brand-building, audience-building and content-marketing tool for businesses. It has over 200 million active monthly members sharing 60 million images and 1.6 billion likes per day.
A note of caution: there are numerous people out there who promise to grow your Instagram followers by the thousands, but beware. Many of them use fake accounts created by bots to inflate your numbers.
These kinds of followers have zero value. Actually, they are able to even be dangerous, wanting to steal your password or photos or infect you with a virus.
In line with the data security company Imperva, these bad bots take into account 28.9 per cent of bots on Instagram.
The easiest way to build your Instagram followers is by being authentic to your brand and your audience.
koupit followers Here are 3 tips to help you get real Instagram followers:
Tell a tale with Hashtags
It’s great to use your organization name as a hashtag, but you need to think beyond that.
In order to use your Instagram posts to get followers, use other hashtags that tell the story of the image you’re sharing. You would like to start a conversation if you are sharing posts for things like:
Events
Promotions
Contests
Product launches
A good example of a brand who does this well is @Tostitos. They use the hashtag #GetTogetherAlready to encourage people to get together and share their chips, and also to use the hashtag when they share photos of their meetups.
By using engaging, relevant hashtags, you may be discovered in Instagram searches and hopefully build-up followers on Instagram.
Get Creative
Instagram is about photos, so many people think about the caption being an afterthought.
Don’t neglect the image caption! You can generate engagement and promote sharing by using descriptive words which will engage, inspire and entertain your followers.
Here are some ideas to help you build up followers on Instagram together with your posts:
Use questions in your caption. Write your question at the start of the post in order that people see it first.
Get personal with your post. Tell a story about yourself, or how your product helped or inspired someone else.
Ask visitors to tag others. Asking people to tag three of their best friends or tagging someone they are grateful for brings other potential followers in to the equation.
A great example of a brand that does personal posts well is the @NatGeo Instagram account.
They create breathtaking Instagram Stories with informative captions to teach the user on the plight of animals around the world.
Remember when it comes to using Instagram posts to obtain followers, it’s all about being authentic. Avoid questions atlanta divorce attorneys single post or tell an individual story that isn’t genuine.
Go Local
One of the best methods to build your Instagram followers would be to get to know your neighbours!
Whether you’re creating Instagram ads or desire to promote your event in a particular area, you can see what’s happening near you by visiting the search page and simply clicking the Places tab.
Type in the location to start to see the geotagged posts for that area. Then visit relevant and recent tagged posts – not those of competing businesses, obviously – and leave a comment or even an emoji and follow the person if you like everything you see. Hopefully, this will be the start of an organic interaction.
For example, if you offer life coaching services, you can type in your location followed by “entrepreneurs.” Local entrepreneurs may be looking for more work and life balance or help with life goals or career challenges.
Similarly, when you have a physical location that people have checked into on Instagram, touch upon those posters’ pictures to make sure they’re alert to your Instagram presence, and follow them.
These are the best ways to build Instagram followers the proper way: no bots, no shortcuts, just old ways to build relationships your audience and turn them into followers!
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and SOCIAL MEDIA MARKETING Advisor. She works together with entrepreneurs who struggle with having the lack of knowledge, skill and support had a need to create their web business presence.